Hotel Shocard Introduce
When planning a visit to the iconic heart of New York City, finding the right place to stay is paramount. Amidst the dazzling lights and endless energy of Times Square, Hotel Shocard emerges as a distinctive option for those seeking a dynamic and centrally located experience. This hotel isn't just a place to rest your head; it's a part of the vibrant tapestry that makes Midtown Manhattan so captivating, offering guests a direct connection to the pulse of the city.
Hotel Shocard presents itself as a boutique hotel designed to immerse visitors in the excitement of the Theater District. With its prime location, it caters to travelers eager to explore Broadway shows, world-class dining, and renowned attractions, all within walking distance. While New York City hotels are known for their unique characteristics, Hotel Shocard offers a stay that, for many, becomes an integral part of their urban adventure. It aims to provide more than just a room; it provides an experience, with staff dedicated to making guests feel at home even amidst the constant buzz of one of the world's busiest intersections.
This article will delve into what makes Hotel Shocard a noteworthy option for those looking to stay in New York City. We will explore its strategic location, the array of services it provides, and highlight some of its distinctive features. We'll also consider feedback from past guests to provide a balanced perspective, helping locals and visitors alike determine if Hotel Shocard aligns with their expectations for a memorable New York stay.
Location and Accessibility
Hotel Shocard boasts an enviable address at 206 W 41st St, New York, NY 10036, USA. This places it directly in the heart of Times Square, often referred to as the "Crossroads of the World," and squarely within the renowned Theater District. For anyone looking to be immersed in the quintessential New York experience, this location is unparalleled.
The accessibility of Hotel Shocard is one of its strongest selling points. Guests can reach the hotel with incredible ease via New York City's extensive public transportation network. The hotel is just steps away from major subway lines, including the 1, 2, 3, 7, N, Q, R, W, and S (Shuttle) trains, which converge at the Times Square-42nd Street/Port Authority Bus Terminal complex. This makes it incredibly convenient for arrivals from all major airports (JFK, LaGuardia, and Newark Liberty International), as well as for exploring virtually any neighborhood in Manhattan and beyond.
Bus routes also frequently traverse 41st Street and surrounding avenues, providing additional options for getting around. For those arriving by car, while parking in Times Square can be challenging and expensive, numerous parking garages are available in the vicinity. The hotel's central location also means that many of New York's most famous landmarks, including Broadway theaters, Bryant Park, Rockefeller Center, and the Empire State Building, are within a comfortable walking distance, allowing guests to minimize travel time and maximize their exploration of the city.
Services Offered
Hotel Shocard provides a range of services designed to enhance the guest experience, typical of a hotel in such a bustling urban environment. While specific offerings can vary and it's always best to confirm directly with the hotel, based on general hotel practices and available reviews, guests can anticipate the following services:
- 24-Hour Front Desk: Ensuring round-the-clock assistance for check-ins, check-outs, and any guest inquiries or needs.
- Concierge Services: Assistance with booking Broadway tickets, restaurant reservations, transportation, and general city information.
- Luggage Storage: A convenient service for guests arriving early or departing late, allowing them to explore the city without their bags.
- Complimentary Wi-Fi: Essential for both leisure and business travelers to stay connected.
- On-site Bar/Lounge: As noted in customer reviews, there is an on-site bar where guests can enjoy drinks and relax. This often serves as a social hub within the hotel.
- Housekeeping Services: Regular cleaning of rooms to ensure a comfortable and tidy stay.
- Air Conditioning/Heating: Essential climate control in rooms for comfort in all New York seasons.
- Elevator Access: Standard in multi-story city hotels for easy access to all floors.
It's important to note that while some hotels offer additional amenities like fitness centers or breakfast services, these are not explicitly mentioned in the provided information. Guests are encouraged to contact Hotel Shocard directly for the most up-to-date and comprehensive list of amenities and services.
Features / Highlights
Hotel Shocard, like many hotels in New York City, possesses specific characteristics that define the guest experience. Based on the provided customer reviews and its location, here are some key features and highlights:
- Unbeatable Times Square Location: This is arguably the hotel's strongest feature. Being in the heart of Times Square means immediate access to Broadway, iconic landmarks, dining, and shopping. For those who want to be amidst the action, this location is perfect.
- Friendly and Patient Staff: Multiple customer reviews specifically praise the staff, mentioning individuals like Cliff and Natalia for their kindness and ability to make guests feel at home. This level of personalized service can significantly enhance a stay.
- Vibrant Atmosphere: Given its location and the mention of music from the pub below, the hotel likely offers a lively and energetic ambiance, appealing to guests who enjoy a dynamic environment.
- Boutique Style: While specific design details are not provided, the general nature of hotels in this area often leans towards a boutique aesthetic, offering a more unique and less generic experience than larger chain hotels.
- On-site Bar: The presence of a bar within the hotel adds convenience and a social element, allowing guests to grab a quick drink without leaving the premises.
- New York City Room Sizing: As noted in a review, rooms can be smaller than expected. This is a common characteristic of hotels in prime Manhattan locations, where space is at a premium. Guests accustomed to larger rooms might find this a notable feature.
It is worth acknowledging that some reviews highlight potential drawbacks such as noise from the pub and maintenance issues with lighting. Guests should consider these aspects when choosing if the vibrant, central location and friendly service outweigh these potential concerns.
Promotions or Special Offers
Hotels in a competitive market like New York City frequently offer promotions and special deals to attract guests. While specific, current promotions for Hotel Shocard are not publicly available in the provided data, potential visitors should always look out for common hotel offers, which might include:
- Advance Purchase Rates: Discounts for booking rooms a certain number of days or weeks in advance.
- Seasonal Packages: Special rates tied to events, holidays, or specific times of the year (e.g., Broadway Show Packages, New Year's Eve Deals).
- Extended Stay Discounts: Reduced rates for booking multiple nights.
- Last-Minute Deals: Sometimes available for spontaneous travelers, though less common in high-demand areas like Times Square.
- Member-Exclusive Rates: If the hotel is part of a loyalty program or partnership, members might receive special pricing.
- Direct Booking Bonuses: Incentives for booking directly through the hotel's official website, such as complimentary upgrades or a percentage off the room rate.
- Booking Platform Promotions: Occasional deals through online travel agencies (OTAs) like Booking.com, though guests should always check the hotel's direct site as well.
To discover any current promotions or special offers at Hotel Shocard, it is highly recommended to visit their official website or contact them directly via phone. Promotions can change frequently, so checking closer to your desired stay dates is advisable.
Contact Information
For direct inquiries, reservations, or to gather the most up-to-date information, Hotel Shocard can be reached through the following contact details:
- Address: 206 W 41st St, New York, NY 10036, USA
- Phone: (212) 703-8600
- Mobile Phone: +1 212-703-8600
Guests can use these contact numbers to inquire about room availability, current rates, specific amenities, check-in/check-out procedures, and any concerns they might have before or during their stay. It's always a good practice to confirm details directly with the hotel, especially regarding policies like deposits, which can sometimes be overlooked during third-party bookings.
Conclusion: Why this place is suitable for locals
While primarily catering to visitors, Hotel Shocard holds a unique suitability for locals in New York as well, particularly for specific occasions or needs. For New Yorkers looking for a "staycation" that truly feels like an escape from their everyday routine, Hotel Shocard's Times Square location offers an unparalleled opportunity to immerse themselves in the city's most energetic district without the commute home. Imagine a spontaneous Broadway night, followed by a comfortable stay just steps from the theater, allowing for a leisurely evening without worrying about late-night transportation.
Furthermore, for locals hosting out-of-town guests who wish to experience the quintessential New York vibrancy, recommending Hotel Shocard provides them with a central, easily accessible base. It simplifies planning activities, as most major attractions and transportation hubs are within immediate reach. The lively atmosphere, as noted by guests, makes it ideal for those who thrive on the city's pulse and want to be where the action is.
While some reviews mention challenges like room size and potential noise, these are often common trade-offs for prime Manhattan real estate. For a local seeking a quick urban getaway or a convenient base for visitors, the exceptional staff, unbeatable location, and immersive Times Square experience offered by Hotel Shocard often outweigh these considerations, making it a compelling choice for a truly New York experience.
Hotel Shocard Photos










Hotel Shocard Location
Hotel Shocard
206 W 41st St, New York, NY 10036, USA
Hotel Shocard
206 W 41st St
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Hotel Shocard Reviews
Location is good and the hotel staff is friendly. My room was not the one i booked , it was so tiny you could barely move around . The bathroom was also tiny! The lights don’t work in the bathroom or above the bed , music playing all night at the pub below and the halls stink from the trash stored in the hallways! Lastly i booked on booking so when I arrived they asked for a $100 deposit that i had no idea about . I definitely don’t recommend this hotel at all!!!!!!
Mar 10, 2025 · Precious AlexanderThe room is smaller than I thought but again… this is New York. I had the chance to meet Cliff and Natalia… two beautiful and patient workers who made me feel like home, so nice and pleasant. For sure they made my time here worth while. Also, the bar was quick to get my order and also really nice. Would definitely recommend to my friends. Thank you specially Cliff and Natalia for being so nice to me!
Dec 28, 2024 · Matheus MauricioWorst Experience Ever - Do NOT Stay HereI’ve never had a more frustrating experience at a hotel. I arrived at 3 AM on February 3rd, the correct date of my reservation, only to be told I couldn’t check in and that I wouldn’t be refunded. I spent nearly two hours trying to resolve the issue with the staff, but by 5 AM, I was still on the street with no room.To make matters worse, I offered to pay extra for an early check-in, but they refused. Meanwhile, a hotel directly across the street not only welcomed me right away but charged me less for the same night, and the room was larger and much more comfortable.I paid $600 for a 3-star property and was treated horribly—no help, no apology, just poor service all around. I was left stranded and with no support. I eventually canceled my reservation on my own and am still waiting for a refund, despite the fact that the hotel continues to refuse.If you want a hotel that actually cares about its guests, do yourself a favor and look elsewhere. This place is a joke. I will be pursuing legal action if my refund isn’t processed immediately.
Feb 04, 2025 · Ahmad NasreddineWe booked on Booking.com and daughter was not 21 years of age at check in. The manager, Antonio Berryman quickly assisted her with a list of other hotels and gave her a full credit for her reservation. Very much appreciated his kind assistance for my poor kid who was without a place to stay.
Apr 12, 2025 · Lisa Gottesman, eXp CA & FLA small hotel, located close to Times Square. The entrance is also the entrance to an Irish pub that takes up the entire floor. They have food, drinks and live music. With that comes a big problem for guests at the second floor. The noise was unbearable but luckily the staff changed our room to the 6th floor the next day.The new room was good, but also had a REALLY loud buzzing noise. We though it came from the AC, but no. As it turns out, the building next door has a huge ventilation system that is super loud 24/7.After two sleepless nights we were getting upset, but the staff was very friendly and moved us again. This time to the front of the hotel. The new room was perfect.Location was amazing for exploring Manhattan. Walking distance to all the touristy stuff. Very friendly staff.This hotel would have got a better score if it had not been for the issues with the two first rooms, but the staff was very friendly and helped us change. Especially Isiah was extremely helpful, skilled and service minded.If you get the right room, this hotel is great 👍
Nov 24, 2024 · Tom Espen Pedersen
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