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Best Western Premier Herald Square

50 W 36th St., New York, NY 10018, USA

4.0
Just returned from a wonderful one week stay at this Best Western for my first trip to NYC. This hotel is clean and conveniently located. Staff were always friendly and accommodating. Check-in and check-out was a breeze and the gentlemen who checked us in was very helpful and had recommendations for nearby grocery stores and restaurants. Midtown Manhattan can be noisy but it was not too much of an issue up on the 12th floor. I would definitely recommend staying here if it is your first time in NYC and I would stay here again on a future trip to NYC. - Serena Neuman
Best Western Premier Herald Square Overview Intro Photos Location Reviews

Best Western Premier Herald Square Introduce

For New Yorkers, finding a hotel that truly hits the mark for a staycation, accommodating out-of-town visitors, or as a convenient base for exploring our dynamic city is paramount. We seek a blend of prime location, comfortable amenities, and genuine hospitality. The Best Western Premier Herald Square, nestled in the vibrant heart of Midtown, consistently delivers on these expectations, making it an excellent choice for anyone in the New York region. This article will take an in-depth look at what makes this hotel a top contender for an enjoyable and hassle-free stay in our beloved city.

The Best Western Premier Herald Square offers a compelling combination of modern comfort and exceptional convenience in a classic New York setting. While located in an older building, it has been thoughtfully maintained to provide a fresh and clean environment for guests. This hotel is not about ostentatious luxury, but rather about delivering reliable quality, attentive service, and an unbeatable location, all at a value that makes sense in the competitive New York market. Guests consistently praise the hotel's cleanliness and the professionalism of its staff, highlighting a welcoming atmosphere from check-in to check-out. A significant draw is the possibility of securing a room with a direct view of the iconic Empire State Building, transforming a simple stay into a truly memorable New York experience. Furthermore, the hotel provides essential amenities, such as a breakfast area and easy access to transportation and local attractions, making it a practical and enjoyable choice for both first-time visitors and seasoned New Yorkers looking for a convenient urban escape.

Location and Accessibility

The Best Western Premier Herald Square boasts an incredibly advantageous address at 50 W 36th St., New York, NY 10018, USA. This places it directly in Midtown Manhattan, a bustling and iconic district that serves as a perfect launchpad for exploring all that New York City has to offer. Its central location is frequently highlighted by guests as a major reason for their positive experiences.

From this prime spot, guests are within immediate walking distance of numerous world-famous landmarks. Just around the corner is Herald Square, home to the sprawling flagship Macy's department store, offering unparalleled shopping opportunities. The majestic Empire State Building, an architectural marvel and global symbol of New York, is literally steps away, with many rooms offering direct and breathtaking views of this iconic structure. Bryant Park, a beloved urban oasis perfect for a leisurely stroll, people-watching, or enjoying its seasonal offerings (like the winter ice skating rink or summer movie nights), is also within a comfortable walking distance. For those seeking entertainment, the dazzling lights of Times Square and the vibrant Theater District are easily accessible on foot or via a very short subway ride, putting Broadway shows and live performances within effortless reach. Madison Square Garden, a premier venue for concerts, sports events, and more, is also conveniently nearby.

Accessibility from the Best Western Premier Herald Square is a significant highlight. The hotel is situated remarkably close to multiple major subway stations. The 34th Street-Herald Square station, one of New York's busiest transit hubs, is just a block away, providing access to a multitude of subway lines (B, D, F, M, N, Q, R, W). This extensive network ensures direct and swift connections to virtually every corner of Manhattan, from the Financial District to Central Park, and easy links to other boroughs. Furthermore, Penn Station, a critical transportation hub for Amtrak, Long Island Rail Road (LIRR), and New Jersey Transit, is also just a few blocks to the west. This proximity ensures seamless arrivals and departures for guests traveling from within the tri-state area or connecting from major airports. The surrounding neighborhood also teems with diverse dining options, cafes, and retail stores, ensuring that every convenience is literally at your doorstep, making city exploration effortless and enjoyable.

Services Offered

  • 24-hour Front Desk: Always available to assist with check-in, check-out, and guest inquiries.
  • Complimentary High-Speed Wi-Fi: Available throughout the hotel and in all rooms.
  • Daily Housekeeping: Ensuring clean and comfortable rooms during your stay.
  • Luggage Storage: Convenient for early arrivals or late departures.
  • Business Center: Equipped with computers and a printer for guest use.
  • Fitness Center: For guests looking to maintain their workout routine.
  • On-site Bar/Breakfast Area: Offers a convenient spot for breakfast and light meals.
  • Complimentary Coffee/Tea in Lobby: A convenient amenity for guests.
  • Dry Cleaning/Laundry Services: Available for an additional charge.
  • Valet Parking: Offered for guests arriving by car (additional fee applies).
  • Safe Deposit Box: Available at the front desk for valuables.
  • Accessible Facilities: Rooms and public areas designed for guests with disabilities.
  • Multilingual Staff: To assist guests from various backgrounds.
  • Concierge Services: To help with recommendations, directions, and general city guidance.

Features / Highlights

  • Excellent Central Location: Repeatedly praised by guests for its proximity to major attractions like the Empire State Building, Times Square, Macy's, Flatiron Building, Bryant Park, and numerous subway lines.
  • Friendly and Accommodating Staff: Consistently highlighted for their warmth, professionalism, and helpfulness, making check-in/out a breeze and providing useful local recommendations. Special mention to Patrick Patel for excellent management.
  • Clean and Comfortable Rooms: Guests report that rooms are "clean" and provide a good night's sleep, despite being in a busy part of the city.
  • Empire State Building Views: The chance to have a "direct view on the Empire State from our room" is a significant draw and a memorable highlight for many.
  • Quiet Environment (for NYC): While Midtown can be noisy, guests on higher floors (e.g., 12th floor) report noise was "not too much of an issue" and that disturbances were more from other guests than the hotel itself, not stopping a 4-year-old from sleeping well.
  • On-site Bar/Breakfast Area: Provides a convenient option for morning meals and drinks, even if simple.
  • Ideal for First-Time Visitors: Recommended by guests for its convenience and accessibility to key landmarks, making exploration easy.
  • Easy Check-in/Check-out: A smooth process noted by guests.
  • Nearby Amenities: Proximity to grocery stores, restaurants, and shopping areas.
  • Renovated and Well-Maintained: Despite being an "older building," it is well-kept and clean.

Customer reviews truly underscore the appeal of the Best Western Premier Herald Square. One guest, after a "wonderful one week stay," shared: "This hotel is clean and conveniently located. Staff were always friendly and accommodating. Check-in and check-out was a breeze and the gentlemen who checked us in was very helpful and had recommendations for nearby grocery stores and restaurants. Midtown Manhattan can be noisy but it was not too much of an issue up on the 12th floor. I would definitely recommend staying here if it is my first time in NYC and I would stay here again on a future trip to NYC." This highlights both the practical benefits and the welcoming atmosphere.

Another detailed review from a 9-day stay noted: "The hotel is well located, near transports, shopping areas and noticeable places such as the Empire State Building, Times Square or the Flatiron Building, all within walking distance. It’s an ideal accommodation option for a first-time visit to New York. We had the chance to have a direct view on the Empire State from our room. There was a little misunderstanding with our booking but the management took really good care of us - special kudos to Patrick Patel, a wonderful humain being. The whole staff is polite and friendly. There is a little bar where you can eat breakfast a which is nice. We had read some comments about surrounding noise. Indeed, there can be some disturbances, as you can hear people in the hotel’s common areas. However, it’s more a matter of courtesy and respect from the guests than an issue with the hotel itself. That didn’t stop our 4-year-old child from sleeping well at night." This review emphasizes the location, the excellent staff recovery for a booking issue, and practical insights on noise.

Promotions or Special Offers

Best Western Premier Herald Square, as part of the Best Western Hotels & Resorts family, frequently offers various promotions designed to provide value to its guests. These can change periodically, so checking their official website or contacting the hotel directly is always recommended for the most current deals. Common types of promotions often include:

  • Best Western Rewards Member Rates: Exclusive discounts for members of their loyalty program, often including savings on standard rates. Membership is free and easy to join.
  • Advance Purchase Offers: Reduced rates for bookings made a certain number of days in advance (e.g., 7, 14, or 21 days), though these are typically non-refundable.
  • Stay Longer and Save: Discounts for extended stays, such as reduced nightly rates for bookings of 3, 5, or 7 nights or more.
  • AAA/CAA/AARP Member Discounts: Special rates available for members of these organizations.
  • Government/Military Rates: Discounted rates for eligible government and military personnel.
  • Senior Rates: Special pricing often available for guests aged 55 and over.
  • Seasonal Promotions: Specific offers tied to holidays, major New York City events, or travel seasons (e.g., summer specials, winter getaways).
  • Package Deals: While not explicitly detailed, hotels often bundle stays with local attractions or dining credits.

These promotions can significantly enhance the value of a stay, making Best Western Premier Herald Square an even more attractive option for both locals and visitors seeking a comfortable and cost-effective experience in the city.

Contact Information

For reservations, inquiries, or any further information about Best Western Premier Herald Square, you can reach them through the following:

Address: 50 W 36th St., New York, NY 10018, USA

Phone: (212) 776-1024

Mobile Phone: +1 212-776-1024

You can also visit their official website, typically found via the Best Western Hotels & Resorts site, for direct bookings, detailed amenity lists, and to explore their current special offers.

Conclusion: Why this place is suitable for locals

For New Yorkers, the Best Western Premier Herald Square is an exceptionally suitable choice, offering a compelling blend of practicality, comfort, and an unbeatable location right in the heart of our vibrant city. Whether you're planning a convenient staycation to immerse yourself in Midtown's energy, hosting out-of-town guests who want easy access to all the iconic sights, or need a practical base for a short business trip, this hotel consistently delivers. Its address at 50 W 36th St places it literally steps from Herald Square, Macy's, and the Empire State Building, and crucially, just a stone's throw from major subway lines and Penn Station. This unparalleled accessibility means less time commuting and more time enjoying everything New York has to offer, a critical factor for any local.

Beyond the prime location, the hotel's commitment to guest satisfaction truly resonates. The consistently praised "friendly and accommodating staff" ensure a warm welcome and helpful assistance, creating a comfortable and stress-free environment. The "clean and conveniently located" rooms, even in a bustling area, provide a peaceful retreat, and the chance to wake up to a "direct view on the Empire State" from your room is an iconic New York moment. Even with the typical city noise, guests note it's manageable and doesn't hinder a good night's sleep. For New Yorkers who seek reliable comfort, genuine hospitality, and an effortless connection to the pulse of Manhattan, the Best Western Premier Herald Square stands out as a smart and highly recommended choice.

Best Western Premier Herald Square Photos

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Best Western Premier Herald Square Location

Best Western Premier Herald Square

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